January 2001 News
Super Tool® 200 and Juice®: Upcoming introductions appeal to both new and existing Leatherman Markets
January, 2001, Portland, OR Ambitious and exciting challenges lie ahead for Leatherman Tool Group this year, as its employees work to develop and produce an unprecedented six new tools.
First off the line will be an improved Super Tool. In January, Leatherman Tool Group unveiled the Super Tool 200, an update on the model that was first introduced in 1994, and the tool billed as the workhorse of the Leatherman line.
The Super Tool 200 combines the handle comfort and locking blades upgrade found in the Pulse with the strength and size of the classic Super Tool. New features on the updated tool include comfortable handles and a sheepsfoot serrated blade, as well as ten locking blades with an easy-to-use release on the outside of the handle. This heavy-duty tool will continue to appeal to do-it-yourselfers and professionals, too. The Super Tool 200 is 4.5 inches in length and weighs nine ounces; it will have a suggested retail price of $80.
Like the original Super Tool, the Super Tool 200 is compatible with the Leatherman Tool Adapter. To accommodate the rounded handles and the lock release, the new version is about 1/8" wider and half an ounce heavier than its predecessor. The Super Tool 200 is scheduled to begin shipping in August. The current Super Tool will continue to be sold as well, through the end of the year. At that point, the new version will assume the Super Tool mantle on its own.
In a departure from the conservative, utilitarian designs upon which a multi-purpose tool empire was built, Leatherman Tool Group is introducing Juice, a series of five colorful pocket tools. The stainless-steel tools will feature the typical array of Leatherman tool implements pliers, screwdrivers, corkscrew, knives, etc., but they are finished with aluminum exteriors anodized using colors selected with the assistance of the Pantone Color Institute.
These attributes, combined with a smaller, more pocket-friendly size and shape, are expected to make Juice appealing to younger adults who will use the tools around town, when traveling, or for recreational activities like biking, hiking or snow sports. Each of the five models is 3.25 inches long when closed, 3/4 of an inch shorter than the PST and varies in thickness to accommodate a variety of features. Weights range from 4.3 ounces for the C2 to 6.8 ounces for the "has it all" model, the XE6.
The new Juice line is scheduled for retail delivery beginning in September at suggested retail prices ranging from $60 to $94.